I researched the following 32 company blogs (or executive blogs representative of the company) for statistical analysis to try to determine how effective the blog is as a business communication tool:
Hewlett Packard http://h71028.www7.hp.com/enterprise/cache/104417-0-0-0-121.html
IBM http://www-03.ibm.com/developerworks/blogs/
Google http://googleblog.blogspot.com/
Dow Jones: Wall Street Journal http://blogs.wsj.com/law/
GM http://fastlane.gmblogs.com/about.html
Ford http://blog.ford.com/BLOG.CFM
Kodak http://blog.lib.umn.edu/koda0009/blogthoughts/
Sun Microsystems http://blogs.sun.com/roller/main.do and http://blogs.sun.com/jonathan
Wiley & Sons http://jwikert.typepad.com/the_average_joe/
Mercer Capital http://merceronvalue.com/
Cisco Systems http://blogs.cisco.com/gov/
Earthlink http://blogs.earthlink.net/
Pricewaterhouse Coopers http://pwc.blogs.com/
Nike http://www.gawker.com/artofspeed/
Jupiter Research http://weblogs.jupiterresearch.com/toplevel/
Red Hat http://blogs.redhat.com/executive/
Boeing http://www.boeing.com/randy/
IUpload http://royce.iupload.com/
Forrester Research, Inc. http://forrester.typepad.com/charleneli/
Adobe http://blogs.adobe.com/
Siemens http://www.club-siemens.net/blog/blog/
FastCompany http://www.fastcompany.com/welcome.html
Schwimmer & Associates http://www.schwimmerlegal.com/
Amazon http://www.amazon.com/gp/blog/id/A3JZTPVXXIUPTJ/102-0808310-6689716
AOL http://ted.aol.com/
Wired News http://blog.wired.com/sterling/
Mavericks http://www.blogmaverick.com/
Burson Marsteller http://hb.burson-marsteller.com/
Oracle http://blogs.oracle.com/
Telstra http://www.nowwearetalking.com.au/Home/Page.aspx?mid=48
Hitachi Data Systems http://blogs.hds.com/
Versant Solutions http://www.versantblogs.com/
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1 comment:
Hey there Fiona, you indeed have a great study. Many congratulations!
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