Today, Southwest are celebrating employees with blog post -- "Our Valentine's Day Heroes."
Past recipients of the Heroes of the Heart award are listed in this entry, representing a "deserving group or department that works behind-the-scenes at Southwest without direct contact with our External Customers."
It's interesting that Southwest have selected to link the Valentine's Day celebration with employee motivation.
How will other corporate bloggers seize the day?
Wells Fargo's Officers are still stuck in pursuit...