Saturday, February 03, 2007

Corporate Blog Talk 2007

I've researched some articles and blog posts discussing the future of corporate blogs. Here are the links and I'll add to this post as I discover more topics of interest (please add your interests too if you read this post):

"The Outlook of Corporate Blogs" by Jim Nail, Cymfony's Chief Strategy and Marketing Officer
http://www.imediaconnection.com/content/10798.asp

"Corporate Blogging & Podcasting" - SocialMedia2007
http://socialmedia2007.blogspot.com/

Plexis 2007 - http://www.plexus2007.com/

"Corporate Blog Owners Report Success, But Differences in Resources Devoted to Blogs" - Cymfony and Porter Novelli Corporate Blog Survey
http://www.porternovelli.com/site/pressrelease.aspx?pressrelease_id=123&pgName=news

"TALKING FROM THE INSIDE OUT: The Rise of Employee Bloggers" by Edelman and Intelliseek - Fall 2005
http://edelman.com/image/insights/content/Edelman-Intelliseek%20Employee%20Blogging%20White%20Paper.pdf

"Corporate Podcasting Strategies for 2007" - Web Strategy by Jeremiah Blog
http://www.web-strategist.com/blog/2007/01/18/corporate-podcasting
-strategies-for-the-fortune-1000/

"Reports: Online Activities & Pursuits" - Pew Internet & American Life Project
http://www.pewinternet.org/PPF/r/201/report_display.asp

"Internet Annual Report 2007 - Dictatorships Get to Grips with Web 2.0" - Reporters Without Borders
http://www.rsf.org/article.php3?id_article=20839

"Corporate Blogging Pays for GM" by Thomas Claburn, InformationWeek
http://www.informationweek.com/showArticle.jhtml;jsessionid
=3ZZ55K5KPSMUCQSNDLQSKHSCJUNN2JVN?articleID=197001026

"Calculating the ROI of Blogging is Easier than it Looks" by Stephen Turcotte, SCOUT of Backbone Media, Inc.
http://www.scoutblogging.com/2007/01/calculating
_roi_of_blolgging_i.html

"The Impact of Organic Google Search on Social Media - My Favorite Posts" by Eric Kintz, HP's Marketing Excellence Blog
http://h20325.www2.hp.com/blogs/kintz/archive/2007/01/22/2262.html

"Is a Blog-Tag Virtual Game Too Non-Corporate" by Eric Kintz, HP's Marketing Excellence Blog http://h20325.www2.hp.com/blogs/kintz/archive/2006/12/20/2110.html

"Web 2.0 Policy Lacking in Corporate Communication Departments in US and UK" - Sally Falkow's Proactive Blog
http://falkow.blogsite.com/public/item/151484

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